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Prime minister David Cameron backs Norwich For Jobs campaign

The prime minister has given an ambitious campaign to dramatically cut youth unemployment in Norwich his backing.

Norwich For Jobs was launched last week with the aim of reducing the number of 18 to 24-year-olds claiming Job Seekers’ Allowance by half – or 1,000 people – in just two years.

Now David Cameron has become the highest profile name to join the ever-growing band of supporters of the initiative.

Norwich For Jobs campaign gathers pace with backing from key figures

From councils and business leaders to the Bishop of Norwich, people and organisations from across Norfolk who are keen to see our young people succeed are backing the Norwich for Jobs campaign.

The ambitious two-year initiative, which was launched on Friday, aims to halve the current level of youth unemployment in the area by getting 1,000 18 to 24-year-olds off Jobs Seekers’ Allowance and into work.